About Us

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Our Story

NEW PRICE RETAIL FINANCE PTY LTD is since 2003 a leading real estate development and investment firm with a strong presence across Australia. We specialize in high-value retail property projects that emphasize innovation, sustainability, and long-term community development.

Our mission is to create retail spaces that seamlessly blend cutting-edge design, environmental sustainability, and significant economic growth. With a skilled network of architects, engineers, and financial experts, we deliver real estate solutions that adhere to the highest Australian standards, providing both immediate and lasting value

As investors, we specialize in leveraging equity to participate in a diverse range of companies across various sectors. Our approach includes not only real estate development but also strategic equity partnerships with businesses that demonstrate strong growth potential. Our investments span international markets, allowing us to contribute to and benefit from a broad spectrum of industries, enhancing value across the board.

We are committed to creating sustainable, high-quality spaces that drive economic growth while maintaining environmental responsibility. Through our strong network of architects, engineers, and financial experts, we deliver innovative, market-leading solutions that meet the highest international standards.

We serve high-net-worth individuals, family offices, and selected clients from European monarchies and international entrepreneurial families, ensuring discretion, strategic expertise, and long-term value creation in every mandate.

NEW PRICE RETAIL FINANCE PTY LTD

brings together years of experience in construction, asset management, and investment planning, ensuring that every project — from concept to completion — delivers measurable value for investors and local communities alike.

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Our Mission

To invest in real-estate projects that generate long-term value through responsible development, transparency, and modern design.

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Core Values

Integrity: We build trust through transparency and accountability. Quality: Every project reflects precision, design excellence, and durability.

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Our Vision

To build sustainable and innovative developments that enhance urban life while respecting cultural heritage and the environment.

Our Team

Our experienced team combines strategic vision, international expertise

EMILY J.AMOS

Director-CEO
ej.amos@newprice-rf.com

Peter Segel

CEO-Management
p.segel@newprice-rf.com

Boris Blackwell

CFO
b.blackwell@newprice-rf.com

Benjamin Stephenson

CIO

b.stephenson@newprice-rf.com

Lee Ross

Portofolio Manager

l.ross@newprice-rf.com

Marcus Barak

Risk Manager

r.barak@newprice-rf.com

Aaron Roth

Strategic Partership Manager

a.roth@newprice-rf.com

Steven Muller

Sales and Client Service

s.muller@newprice-rf.com

Lauren Stevens

Marketing

l.stevens@newprice-rf.com

NEW PRICE RETAIL FINANCE PTY LTD

Our strength lies in the expertise and dedication of our people. Our leadership team brings together years of international experience, strategic vision, and operational excellence. From executive management to global project coordination and investor relations, each member plays a vital role in driving innovation, performance, and sustainable growth across all markets.